Sonos Unveils $299 Portable Play Speaker, Ending New Product Drought

Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the worldAmericas+1 212 318 2000EMEA+44 20 7330 7500Asia Pacific+65 6212 1000Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the worldAmericas+1 212 318 2000EMEA+44 20 7330 7500Asia Pacific+65 6212 1000Sonos Inc. introduced two new speakers — its first consumer hardware launch in more than a year — after spending 2025 repairing the fallout from its infamous app debacle.The $299 Sonos Play, announced on Tuesday, is a portable speaker that slots in between the company’s smaller Roam 2 ($179) and the larger, heavier Move 2 ($499). It’s aimed at Sonos customers who may be ready to upgrade their kitchen or living room speaker with something more modern and flexible.